welcome
Photo © V-ZUG
collage
Photo © V-ZUG
Showkitchen / Dining / Meeting
Photo © V-ZUG
Ausstellung
Photo © V-ZUG
collage
Photo © V-ZUG
Ausstellung
Photo © V-ZUG
collage
Photo © V-ZUG
collage
Photo © V-ZUG
collage
Photo © V-ZUG

V-ZUG Chur

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Location
Kasernenstrasse 90, 7000 Chur, Switzerland
Year
2022
Client
V-ZUG Schweiz
Team
Mikkel Heller, Sarah Rebecca Zimmer, Pia Muhmenthaler, Ralph Kellenberger

Be inspired
be excited -
get connected -
experience V-ZUG

The second domestic Zugorama appears in the new corporate architecture of the tra- ditional company V-ZUG. The showroom of about 420sqm opened in spring 2022 in Chur. The details are carefully planned to support the flow and impact of the strategi- cally designed floor plan.

Nothing happens by accident.

The open-plan interior design, consistent color and material value as well as light and smell, support the brand experience.

The Zugorama includes the different product worlds, a show kitchen including a dining table for up to 22 guests, a wine expertise room, the „blue room“ and separate office and meeting areas. The aesthetics, a pure and clear language of form combined with selected materials brings out the design of the appliance lines in particular.

Other Projects by COCC. and coherent AG

Hotel Steffani St.Moritz
St. Moritz, Switzerland
Art Boutique Hotel Monopol
St.Moritz , Switzerland
V-ZUG Munich
München, Germany
KUKUI - Corporate Architecture
Hamburg, Germany
SHED - Zug
Zug, Switzerland